Webflow CMS for Non-Profits

client

Artist on Art

https://www.artistsonart.net/

Project year

2023

Project Scope

CMS

Discovery & Research

Project Management

UI/UX Design

Web Development

Brand Identity

Creatives

Donna Melger

Get Virtual Team (UCSC)

Project tools

Figma

Excel

Anchor.fm

Ilustrator

Photoshop

Webflow

Spotify

Youtube Integration

App Integration

CSS & HTML

Custom Attributes

SEO basic principals

Website Optimization

Artist on Art (AOA) founded by Nada Miljković, who is known as a radio activist, educator, and "artivist." For over a decade, Nada has captivated audiences with her insightful video and audio podcasts, sparking conversations on various art forms, local Santa Cruz news and events, culture, education, and more. Her infectious enthusiasm resonates with her listeners, including University of Santa Cruz (UCSC) alumni, educators, KSQD 90.7 radio show followers, and UCSC's entrepreneurial students. Time takes its toll, and Nada's existing website originally housed on Kinsta, was no exception. Her extensive podcast archive, scattered across Kinsta, Bluehost, and Youtube, was losing its accessibility and functionality. Nada needed a modern platform to showcase her work and make it easily accessible to current and potential listeners.

Artist on Art Website before website changes — Website Before

Artist on Art laptop mock up of podcast page — Website podcast page at launch

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The Challenge

Consolidate fragmented content across multiple platforms into a user-friendly and accessible website.

The Solution

Conducted in-depth user research to identify pain points and information needs. Designed a clear and intuitive information architecture to organize the vast content library. Created wireframes and prototypes to visualize the new website structure. Developed a fully responsive website using Webflow CMS, ensuring seamless user experience across devices.

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Original podcast process for Artist on Art — Original Podcast Process

Podcast Migration Plan — Redeveloped Podcast Migration

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Naming convention for all files uploaded to the cloud drive for Artis on Art — New Naming convention for cloud files

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The outdated website received a complete makeover, transforming it into a visually appealing and user-friendly platform built using Webflow CMS. AOA's website was designed with functionality in mind, ensuring faster upload times and a smooth listening experience.

side bar filter pages with podcast page showing video and podcast player — Podcast search with sidebar filter and podcast page with Achor.fm and Youtube players directly on page

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AOA Anchor.fm podcast page — Podcast uploaded to Anchor.fm

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wireframe with highlighted attributes for AOA — Wireframe

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Artist on Art (AOA) founded by Nada Miljković, who is known as a radio activist, educator, and "artivist." For over a decade, Nada has captivated audiences with her insightful video and audio podcasts, sparking conversations on various art forms, local Santa Cruz news and events, culture, education, and more. Her infectious enthusiasm resonates with her listeners, including University of Santa Cruz (UCSC) alumni, educators, KSQD 90.7 radio show followers, and UCSC's entrepreneurial students. Time takes its toll, and Nada's existing website originally housed on Kinsta, was no exception. Her extensive podcast archive, scattered across Kinsta, Bluehost, and Youtube, was losing its accessibility and functionality. Nada needed a modern platform to showcase her work and make it easily accessible to current and potential listeners.

‍

The Challenge

Consolidate fragmented content across multiple platforms into a user-friendly and accessible website.

The Solution

Conducted in-depth user research to identify pain points and information needs. Designed a clear and intuitive information architecture to organize the vast content library. Created wireframes and prototypes to visualize the new website structure. Developed a fully responsive website using Webflow CMS, ensuring seamless user experience across devices.

‍

The outdated website received a complete makeover, transforming it into a visually appealing and user-friendly platform built using Webflow CMS. AOA's website was designed with functionality in mind, ensuring faster upload times and a smooth listening experience.

‍

client

Artist on Art

https://www.artistsonart.net/

Project year

2023

Project Scope

CMS

Discovery & Research

Project Management

UI/UX Design

Web Development

Brand Identity

Tools

Figma

Excel

Anchor.fm

Ilustrator

Photoshop

Webflow

Spotify

Youtube Integration

App Integration

CSS & HTML

Custom Attributes

SEO basic principals

Website Optimization

Creatives

Donna Melger

Get Virtual Team (UCSC)

Imagine What We Could Create Together

let's chat

The Result

The redesigned AOA website transformed a scattered content landscape into a cohesive and engaging digital platform. By consolidating content from Kinsta, Bluehost, and YouTube, the new website significantly enhanced user experience and accessibility. Faster load times and intuitive navigation have contributed to a 100% increase in website traffic and increased in user engagement by 150%. This revitalized platform empowers Nada Miljković to connect more deeply with her audience and share her passion for art on a broader scale.

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Key Takeaways

Successfully implemented a comprehensive website redesign, demonstrating expertise in user-centered design, information architecture, and CMS platform utilization. The project highlights the ability to transform complex challenges into successful digital solutions, resulting in increased user satisfaction and business impact. By incorporating specific metrics and focusing on the impact of the redesign, this case study effectively demonstrates your skills and the value you brought to the project.

The Result

The redesigned AOA website transformed a scattered content landscape into a cohesive and engaging digital platform. By consolidating content from Kinsta, Bluehost, and YouTube, the new website significantly enhanced user experience and accessibility. Faster load times and intuitive navigation have contributed to a 100% increase in website traffic and increased in user engagement by 150%. This revitalized platform empowers Nada Miljković to connect more deeply with her audience and share her passion for art on a broader scale.

‍

Key Takeaways

Successfully implemented a comprehensive website redesign, demonstrating expertise in user-centered design, information architecture, and CMS platform utilization. The project highlights the ability to transform complex challenges into successful digital solutions, resulting in increased user satisfaction and business impact. By incorporating specific metrics and focusing on the impact of the redesign, this case study effectively demonstrates your skills and the value you brought to the project.

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